Tab Program

Consumer Friendly Design

Strong branding and member store identification
Engaging lifestyle feature imagery
Clear price & item presentation
Enticing, up-to-date, promotional offers

Branding & Identity

Member identification shares top billing with BrandSource logos on page 1
Store identification is a powerful asset for members to reach their local market. It maintains the personal touch of the independent store: one of the keystones of BrandSource
Directly below the store identification is a large callout area which is completely custom. It can carry any message and can be updated every run, with no extra charges involved.
In multiple locations on each tab, the Ronald McDonald House Charities logo is featured with a callout describing the BrandSource partnership. In additional to the pride our members have in this partnership, this shows consumers that BrandSource has a heart.

Feature Imagery

BrandSource tabs use high quality imagery to create a sense of hope and desire in consumers. Our supplier partners open up their vast image libraries knowing that our tabs will elevate their products as well as our stores in the eyes of shoppers.

BRANDSOURCE members have had big success this year with special promotional tabs targeted to key retail sales weekends.

There will be more tabs dropping in Q4 to tap into the holiday season, these tabs feature hot prices and big promotions that will grab attention in your market.

Sign up today and have a taste of the success for the holidays!

Price & Item

BrandSource tabs display the individual SKUs with clean photography, brief and relevant features and clear, easy to read prices. Each tab features an array of price points for each appliance category, well ordered by feature and price.

Product Features

The curious consumer will rightly ask themselves why one model costs more than another, some features require a clear presentation to deliver the real value proposition to the consumer. BrandSource tabs take the extra step of spelling out leading features.

Promotional Offers

BrandSource works closely with our supplier partners to rpovide both national and exclusive promotional programs in our tabs. That means your tab will feature all the national offers and often will have offers your local competition doesn’t.

Suppliers and Version

The monthly tab program is built around our major suppliers: Electrolux (including Frigidaire), GE, Whirlpool (including Maytag) and their respective brands
In addition to single brand tabs, multiple brand versions are available, giving you 13 versions to choose from every month

Backpage Special Tabs

For those members who carry mattress lines or consumer electronics there are the back page special versions. These combine a special 3 page version of a single supplier tab with either a mattress supplier or select Expert Warehouse electronics, primarily televisions, on the back page.